We don’t love money.
We love what money can buy.
And we don’t purchase items, we purchase feelings/emotions.
You bought that bar, because you needed one for your weight set. But you have the weight set becuase you want to get in shape. You wanted to get in shape because you wanted to live longer, look better in the mirror, or impress other people.
In the end, it all goes back to the feelings of security, safety, and affirmation. At the core, we are all emotional people.